Skip to main content Skip to footer

AMBANI

AMBANI

BOLLYWOOD BILLIONAIRES: ENTER THE AMBANI

In early June 2024, a luxurious cruise ship filled with heirs of high society docked in Genoa, Italy, its music blaring until dawn. This lively stop was part of a Mediterranean tour that included Palermo, Rome, and Cannes, in France, all leading up to the most extravagant and expensive wedding in history. With an estimated cost of 139 million Euros, the cruise is just one event in the lead-up to the wedding of Anant Ambani, son of India's wealthiest man, Mukesh Ambani, and Radhika Merchant, the daughter of another affluent industrialist. The Ambani family has only recently joined the ranks of the global elite, rising from humble beginnings in the Indian suburbs less than a century ago.

THE OLD FRYER

Dhirubhai, the patriarch of the Ambani family, was born in 1932 in the small village of Chorwad in Gujarat. His early life was marked by modesty and hardship. He started, while still a boy, selling bhajias (Chickpeas crisps) to pilgrims from a street stall. However, it was his move to Yemen, as a poor immigrant, at the age of 16 that laid the foundation for his future empire. In the arabian country, he started working at a gas station, he learned the intricacies of trade, gaining valuable insights that would later propel him to success. At the time, Yemen, a millennia-history rich country, was a wealthy place, not the impoverished country of today, devastated by civil war and piracy. The young Indian then moved to Aden where he became a clerk at A. Besse & Co, a famous textile emporium founded by the frenc businessman Antoine Besse. There, Dhirubahi learned about the import-export business, the importance of efficient logistics, and the dynamics of commodity trading.

HE'S COMING HOME

After 10 years in Yemen, but still a 20-something years old young man, he returned to India, armed with these insights and a vision for building a business empire. He started a company called "Majin" together with Champaklal Damani, his second cousin, who lived with him in Yemen: they initially focused on importing polyester and exporting spices. Due to fights and divergencies in business, a few years later, the two cousins ended their partnership and Ambani started his own business: he founded Reliance Commercial Corporation. By the 1970s, he had shifted his focus to textiles, from his previous experience, establishing the brand "Vimal", which became a household name in India. In 1977, while Hollywood released a sci-fi movie, called Star Wars, which would shape the world of cinema and popular culture forever, the 40-years-old Ambani Sr. launched the public offering of Reliance Industries: the listing of his company on the Stock Market, something more sci-fi than Star Wars at the time, was a game-changer, making it one of the first Indian companies to tap into the equity market, and Dhirubhai a beloved figure among investors. This IPO was a landmark event in Indian corporate history, setting the stage for the future expansion of Reliance.

STOCK WARS

The 1980s and 1990s were a period of rapid expansion for Reliance Industries: under Dhirubhai's leadership, the company diversified into petrochemicals, refining, and eventually oil and gas exploration, somehow going back to its origins. Reliance also found itself at the epicentre of a stock battle: ahead of a rights issue, the Bear Cartel, a group of stockbrokers from Calcutta, started to short sell the shares of Reliance. To counter this, others stockbrokers referred to as "Friends of Reliance" started to buy the short-sold shares of Reliance Industries on the Bombay Stock Exchange: it was such a financial earthquake the Stock Exchange was closed for three business days. He was then disclosed that Mr. Ambani lent shares, which would then be short-sold, to the same Cartel Group, his enemies. He made a lot of money in the speculation.

THE MAN FROM MAN

After the Stock Wars, many questions were raised in India about Ambani and his powerful empire. How a until-a-few-years earlier yarn trader was able to set-up such a complex scheme. The finance minister, Pranab Mukherjee informed the Indian Parliament that a foreign investor, in 1982-1983, had pumped 220 million Rupees in Reliance (some 20 million Pounds at the time). Curiously, those investments were routed via companies with strange names such as Crocodile, Lota and Fiasco, all of them registered in the Isle of Man, a notorious British tax haven. An investigation led by Bank of India never found any wrongdoing. Years later, the construction of the Patalganga plant marked Reliance's entry into the petrochemicals sector, while the Jamnagar refinery, opened in 1999, became one of the largest in the world, before Saudi Aramco came into the stage. Dhirubhai's vision extended beyond just business. He understood the importance of building a robust infrastructure and was instrumental in developing a comprehensive supply chain network that spanned the entire country. This network ensured the seamless flow of raw materials and finished goods, significantly boosting Reliance's efficiency and profitability: as of today, the conglomerate shows 120 Billion Dollars in revenues and some 10 Billion in net income.

“All of us, in a sense, struggle continuously all the time because we never get what we want”

(M. Ambani)

THE STROKES

In 1986, Ambani suffered a serious stroke which paralyzed one of his hands: following this near death experience, he decided to hand over the control of Reliance to his sons: Mukesh and Anil. The two brothers, as always happen between heirs, did not get along very well. Sixteen years later, on June 2002, Ambani was rushed to Breach Candy Hospital in Mumbai, after he had another stroke: he we was into a coma and died a week later. India mourned his most prominent industrialist. Two years later, Mukesh admitted having different views with his brother Anil over Reliance ownership: it was a polite way for hard issues.The group was split into Reliance Industries Limited, run by Mukesh, and Reliance Anil Dhirubhai Ambani Group, offered to Anil. Their father democratized the stock market by encouraging ordinary Indians to invest in Reliance. This created a massive base of loyal shareholders who were personally invested in the company’s success. By the time of his death, Dhirubhai had transformed Reliance into a conglomerate with interests in textiles, petrochemicals, and telecommunications.

ROMULUS AND REMUS

Dhirubhai's untimely death in 2002 marked the end of an era. Initially, the brothers worked together to continue their father's legacy, but id did not work. Mukesh, who had attended the prestigious Stanford University but left to join his father in building Reliance, took control of the petrochemicals, refining, and oil and gas exploration businesses. Mukesh, known for his strategic acumen and bold vision, led Reliance into new ventures: he expanded into telecommunications, retail, and digital services, making it a diversified conglomerate with a significant global footprint. He did not forget the family’s core business: the Jamnagar refinery has been expanded to gain back the title of the largest in the world. This move not only solidified Reliance’s position in the global petrochemical industry but also ensured a steady cash flow that could be invested in other ventures.Anil’s leg, ADAG, which operated in financial services, entertainment, and infrastructure was marked by financial difficulties and a series of setbacks. 

“Do not give up, because you never succeed in the first attempt”

(D. Ambani)

RISE OF MUKESH

Mukesh's most significant achievement has been the launch of telco Jio in 2016. The company revolutionized the Indian telecommunications industry by offering free voice calls and extremely affordable data plans. This bold move forced competitors to drastically reduce their prices and sparked a digital revolution across India. Within a few years, Jio amassed over 400 million subscribers, becoming the largest mobile network operator in the country and of the biggest in the world. Mukesh’s vision for Jio was not just about telecommunications but creating a digital ecosystem. By investing in fiber optics and 4G technology, Jio was able to offer unparalleled internet speeds and connectivity. This move catalyzed a shift towards a digitally empowered society, bringing millions of Indians online for the first time. Reliance Industries is a cornerstone of the Indian economy. It is the largest private employer, providing over 200,000 jobs and a significant contribution to India's GDP.

Mukesh is married to Nita, a former schoolteacher and now a prominent philanthropist. The couple has three children: besides the husband-to-be Anant, Akash and Isha.

WELCOME TO MY WORLD

In the heart of Mumbai, among the bustling streets and towering skyscrapers, stands Antilia, a striking symbol of opulence. This stunning 27-storey skyscraper is one of the most expensive private homes in the world, valued at over 1 billion Dollars. Designed by the architect firm Perkins&Will, Antilia features a range of luxurious amenities, including multiple swimming pools, a health spa, a ballroom, a 50-seat movie theater, and even a snow room.The construction of Antilia has not been without controversy. Critics have pointed to the stark contrast between the opulence of Antilia and the poverty in some parts of Mumbai.

About the author

LFG+ZEST SA